By: Kevin Myers, Vice President of Sales, Consumer Products
We are excited about the approaching college football season and the partnership between the Wuerffel Trophy and Dart Container Corporation’s Solo brand of products.
Dart is proud to support an award that recognizes student-athletes for their academic achievement and off-field service as well as their on-field accomplishments. The goals of the Wuerffel Trophy are a perfect fit for our company, which is committed to giving back to the community and encouraging our employees to volunteer their time to worthy causes.
We also are proud to promote the Wuerffel Trophy across the nation in retail stores, where college football fans will soon see the award showcased in eye-catching displays that feature our Solo products in their favorite teams’ colors. These vibrant, customized products (11 different colors in all!) will add to the game-day fun by allowing fans to support their team at tailgates and events with style and flair.
We believe this partnership is a win for college football, for our community at large and for Dart, which already has experienced increased exposure from its association with the award. We look forward to a productive football season for everyone involved in recognizing outstanding student-athletes who also are exceptional students and humanitarians.